Elon AB (publ)

Operating via its various subsidiaries, Elon AB (publ) specializes in providing consumer electronics across Sweden. Its operations are structured into two primary divisions: Electra Retail and Electra Logistics & IT. Beyond its core offerings, the firm also delivers commercial, information technology, and logistical support services. Additionally, its extensive service portfolio encompasses product procurement, third-party logistics (3PL), developing chain concepts, offering establishment tools, store data systems, an installation portal, digital signage, and accounting support. Elon distributes its extensive range of products through multiple channels, including traditional retail outlets, online e-commerce platforms, and direct sales to businesses across diverse sectors. Previously named Electra Gruppen AB (publ), the company adopted its current moniker, Elon AB (publ), in May 2022. Established in 1949, the company maintains its principal office in Kalmar, Sweden.