Whirlpool Corp

Headquartered in Benton Harbor, Michigan, and established in 1911, Whirlpool Corporation is a leading entity in the development, production, and distribution of household appliances and related offerings. Its extensive operations are strategically divided into four key geographical areas: North America; Europe, the Middle East, and Africa; Latin America; and Asia. The company boasts a comprehensive product portfolio, which includes various refrigeration solutions such as refrigerators, freezers, ice makers, and refrigerator water filters; an assortment of laundry appliances and their associated accessories; cooking equipment; diverse small domestic appliances; dishwashers and accompanying accessories; and mixers. These products are brought to market and disseminated under a broad spectrum of proprietary brands, notably Whirlpool, Maytag, KitchenAid, JennAir, Amana, Roper, Affresh, Gladiator, Swash, everydrop, Speed Queen, Hotpoint, Bauknecht, Indesit, Ignis, Privileg, Consul, Eslabon de Lujo, Brastemp, Acros, Ariston, Diqua, and Royalstar. Whirlpool effectively reaches its clientele through multiple channels, engaging directly with consumers, and also through collaborations with retailers, distributors, dealers, builders, and other manufacturers.