Growens SpA

Growens S.p.A., a cloud marketing technology specialist founded in 2002 and headquartered in Milan, Italy, extends its operations across Italy, other European countries, the Americas, and Asia. The company, which rebranded from Mailup S.p.A. in April 2021, organizes its business across three key divisions: E-mail Marketing, Mobile Marketing/Messaging, and Marketing Automation. At its core, Growens develops and commercializes technologies for the extensive dissemination of emails and mobile messages (SMS), serving both promotional and transactional requirements. In addition to these core communication tools, it furnishes intuitive editing solutions for emails and newsletters, comprehensive marketing technology platforms, and expert consulting services. Key offerings within its product portfolio include: MailUp: A robust platform providing advanced data visualization tools, such as engagement statistics designed to help users refine campaign efficacy, alongside a multi-list dashboard for a quick, comprehensive view of campaign performance. BEE: An easy-to-use drag-and-drop editor for creating emails and landing pages. Acumbamail: A Spanish-origin email marketing platform that empowers users to craft, deploy, and oversee diverse multi-channel marketing initiatives. Datatrics: An artificial intelligence-powered platform dedicated to assisting marketing teams in constructing personalized, data-driven experiences.